Is the Toyota Tacoma’s Sales Lead Untouchable? Midsize Pickup Truck June Sales Report

June 2017 – midsize truck sales report

The first half of the year is done, and the Toyota Tacoma is showing an unsurmountable sales lead in the midsize pickup truck segment. Tacoma sales improved by 4.0% over June of last year.

The Nissan Frontier is still putting up very good numbers. The Frontier is still projected to catch up to Chevy Colorado sales by the end of the calendar year (see graph below). Chevy Colorado sales received a nice boost by the arrival of the 2017 Chevy Colorado ZR2.

Honda Ridgeline sales continue to show strength, while the GMC Canyon numbers are still showing decreases.

Midsize Truck Sales – June 2017

June 2017 # June 2017/2016 YTD 2017 # YTD 2017/2016 %
Toyota Tacoma 16,443 4.0% 94,596 -0.5%
Chevrolet Colorado 9,631 6.4% 50,301 -1.8%
Nissan Frontier 8,144 -0.3% 37,813 -16.0%
Honda Ridgeline 2,730 10.4% 18,596 NEW
GMC Canyon 2,516 -26.0% 14,888 -14.2%

Check out the sales graph put together by Bernie Kressner. Please take note of the Toyota Tacoma sales trajectory. It is still literally off this chart. Of course, this is just an approximation. It’s very difficult to predict what will actually happen.

2017 june midsize pickup truck sales graph
(credit: Bernie Kressner)

One thing is for sure, competition is a lot tougher now, than it was just a year or two ago.

Andre Smirnov
Andre Smirnov is an Automotive Enthusiast, Producer, Reviewer, Videographer, Writer, Software Engineer, Husband, Father, and Friend.