The first half of the year is done, and the Toyota Tacoma is showing an unsurmountable sales lead in the midsize pickup truck segment. Tacoma sales improved by 4.0% over June of last year.
The Nissan Frontier is still putting up very good numbers. The Frontier is still projected to catch up to Chevy Colorado sales by the end of the calendar year (see graph below). Chevy Colorado sales received a nice boost by the arrival of the 2017 Chevy Colorado ZR2.
Honda Ridgeline sales continue to show strength, while the GMC Canyon numbers are still showing decreases.
Midsize Truck Sales – June 2017
June 2017 # | June 2017/2016 | YTD 2017 # | YTD 2017/2016 % | |
---|---|---|---|---|
Toyota Tacoma | 16,443 | 4.0% | 94,596 | -0.5% |
Chevrolet Colorado | 9,631 | 6.4% | 50,301 | -1.8% |
Nissan Frontier | 8,144 | -0.3% | 37,813 | -16.0% |
Honda Ridgeline | 2,730 | 10.4% | 18,596 | NEW |
GMC Canyon | 2,516 | -26.0% | 14,888 | -14.2% |
Check out the sales graph put together by Bernie Kressner. Please take note of the Toyota Tacoma sales trajectory. It is still literally off this chart. Of course, this is just an approximation. It’s very difficult to predict what will actually happen.
One thing is for sure, competition is a lot tougher now, than it was just a year or two ago.